Bait and Switch Sales-Sky Radio Network and American Airlines
Check out this email my office received yesterday from a “radio station” that produces programming for American Airlines. At first, it appears to be a producer reaching out to me for a radio interview based on my work but right before he signes off notice how he slips in the word “cost.”
This is not the first time I’ve received direct outreach like this and I’m sure it won’t be the last. Also notice the use of the “confidentiality notice” at the very end of the email. Is this supposed to protect the sender from beging labeled a spammer? Because, it won’t work. You can’t put someone on a distribution/broadcast list and then claim it’s “privileged information.” This stuff makes my blood boil because it’s what gives salespeople a bad name.
UPDATE: I’m not saying that what this guy is offering is not going to get you business. It might (or might not) be a good marketing strategy to be on the sky radio program but that’s not germane to my point. I simply object to his kind of sales tactic.
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Time-Sensitive Material
Michael Port & Associates LLC
DeHart, Gayla S.
Hi Gayla,
My name is Steven James and I’m a producer for American Airlines “Business & Technology Report”. Our talk program entertains millions of travelers each month.
I’d like to personally invite a spokesperson from your company to participate in a interview segment on our upcoming edition of “The Innovators” airing worldwide to 8.4 million throughout July and August 2010.
For participation details and cost, click http://www.skyradionet.net/aapromo.
Please contact me soon as space is limited.
Steven James
Producer
Sky Radio Network
5320 Laurel Canyon Boulevard
Valley Village, CA 91607
818-232-7069 Direct
818-301-2085 Fax
sj@skyradionet.net
www.skyradionet.com
Producers of the #1 Talk Shows in the Sky and on the Web
CONFIDENTIALITY NOTICE: This e-mail message, including any attachments, is for the sole use of the intended recipient(s) and may contain confidential and privileged information. Any unauthorized review, copy, use, disclosure, or distribution is prohibited. If you are not the intended recipient, please contact the sender by reply e-mail and destroy all copies of the original message. To be removed from our invitation list, reply to this email stating your intent or click the following link: Unsubscribe me from this list
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Hrmm that is unusual, my remark got consumed. Anywho I wanted to say it’s nice to learn that someone else also touched on this as I’d difficulties simply finding the similar information elsewhere. This was the first place which helped me understand why. Many thanks.
Well, I was really in tune with that. I told my sister and she agreed. I would definitely want to hear whatever else you have on this. Cool! Bob Perry, Work New York, 65 Chambers Street, New York, NY 10007